Are GCs Ready to Pay Wholesale Rather Than Retail?
Law firms increased billing rates for both partners and associates by an average 4.3 percent in 2008, and according to a Wachovia survey, firms are expected to increase billing rates in 2009 as well. When you consider that companies are paying between $500 to $1200 per hour for partners, and $450 to $820 per hour for associates at the nation’s top 250 law firms – you have to wonder how long GC's will continue to absorb these rates.
In the face of this economic downturn, are GCs ready to pay wholesale rather than retail for legal services? Companies will be under pressure to control costs in 2009, and according to a 2008 Altman Weil survey of chief legal officers, GCs are planning to decrease their use of outside firms, which will translate into more work in-house.
While bringing more work in-house has proven to be cost-efficient for companies, the majority of GC’s seem nevertheless reluctant to hire additional in-house counsels. Doing more with less appears to be the preferred approach. However, the majority of in-house legal departments are already thinly staffed (declining from 4.2 to 4.7 lawyers per billion dollars of U.S. revenues to 3.8). An onslaught of legal work may not only create inefficiencies, but also expose companies to a myriad of problems associated with understaffing. Moreover, companies' reliance on outside counsels will not be substantially reduced if in-house legal departments are ill equipped to handle the increased workload.
If companies are considering growing their in-house legal ranks in 2009, questions regarding how many, when, and how remain. Most surveys and reports provide conflicting results as to the number of companies planning to hire in-house counsels in the coming year. Throughout May and June, Altman Weil surveyed chief legal officers and one of the questions was about hiring new attorneys in the next 12 months. At that time, 49% percent said they were looking to bring on new attorneys. However, during a flash survey conducted by Altman & Weil on department cost control in November, only 25 percent said they would add new attorneys.
Why more companies are not adopting the basic cost-benefit approach of hiring more lawyers in-house is disconcerting. Management may be understandably reluctant to outlay the financial resources to recruit and hire more attorneys in time of budgetary constraints, but adding in-house lawyers is cheaper in the long run than paying increasingly rising outside attorney fees.
Companies can hire experienced in-house lawyers for an average of $150,000 to $200,000 per year – that’s 236-314 hours for the use of a law firm associate on average, or 176-235 hours for the use of a law firm partner on average. Assuming your in-house counsel works 50-hours a week, the hourly cost of your in-house counsel comes to about $57 per hour (compared to an average of $635 for a law firm associate, or $850 for a law firm partner). Your in-house counsel can also provide your company with an average of 2600 hours of legal services per year, or about ten times what your outside counsel can provide for the same amount of money. You do the math; the savings are considerable.
In addition to the compelling cost-analysis argument for hiring more in-house lawyers, the addition of in-house counsels can provide companies with other added benefits. In-house counsels typically understand a company’s business and overall strategy better than outside counsels who are one step removed from the decision makers. As a result, they understand the context of the legal issues that affects their companies and can provide more value in their abilities to formulate solutions and choose courses of actions that are designed to further company goals. In-house counsels retain institutional knowledge and are invested in their company’s success. They are typically better suited to provide the kind of legal advice that will assist a company meet its business objective in the most cost-effective and efficient manner.
Can companies completely do away with outside counsels? Not likely. In certain instances, companies are still better off relying on law firms. Companies should continue to turn outside counsels in highly specialized practice areas or with respect to substantial litigation matters (i.e. high-stakes, bet-the-company patent matters, or IP litigation). Most legal departments, including the largest ones, generally do not have the capacity or the infrastructure to handle either large-scale litigation or large M&A matters completely on their own. This too could change in the future, but for now, companies should continue to seek the assistance of law firms with respect to these matters on negotiated rates.
The cost-benefit analysis is clear: hiring more in-house lawyers means considerable savings on legal expenses. Can your current legal department handle more work with fewer resources? GC’s and management need to be realistic about what an increase in the quantity of work will mean in terms of quality. Moreover, there has never been a better time for companies to hire attorneys – legal positions are scarce, law firms are shedding associates and non-equity partners, bonuses are down and salaries are flat. Making an investment now in the company’s legal department may be one of the smartest moves to be made.
General Counsel of the Year 2008: James Buda of Caterpillar
James Buda of Caterpillar Inc was named General Counsel of the Year after receiving 33 individual nominations from law firm partners at no fewer than 17 law firms.
The International Law Office (ILO) and the Association of Corporate Counsel (ACC) hosted the second annual Global Counsel Awards in New York’s magnificent Cipriani 42nd Street last night. The gala event celebrated the achievements of in-house counsel recognized by their peers as excelling in their chosen fields.To identify the winners the ILO team conducted in-depth analysis of in-house lawyers and legal departments worldwide, receiving over 2,900 individual nominations. Respondents were asked to focus on criteria such as effective communication, legal understanding, commercial awareness, depth and strength of team, and management skills.
Awards were presented to both individuals and legal teams working in the following areas: competition, employment, general commercial, intellectual property, litigation and regulatory (financial and non-financial). James Buda of Caterpillar Inc was named General Counsel of the Year after receiving 33 individual nominations from law firm partners at no fewer than 17 law firms.
“By personally fostering a sophisticated culture which promotes strong collegial relationships, James Buda has been able to provide a first-class service not only to the company, but also to the wider community at large,” Mike Feagley, partner at Mayer Brown LLP quoted from one such law firm nomination as he presented the award.
This awards assembly had in attendance nearly 400 lawyers from major corporations and law firms from around the world. There were multiple categories of awards for both an individual and team for such practice areas as litigation, intellectual property, commercial and others. There were over 2900 nominations provided to the ILO and ACC from lawyers in multiple countries. The General Counsel of the Year award is the most prestigious of the evening, and there were over 200 nominations for this category. James Buda was one of five finalists, and the awards ceremony is in the "Oscars" format, with no one knowing the results until the black-tie dinner.
The ILO and ACC conducted an in-depth analysis of legal departments worldwide, and respondents for the General Counsel Award were asked to focus on criteria such as effective communication, legal understanding, commercial awareness, depth and strength of team and management skills. Impressively, the Caterpillar Legal Services Division was also honored as one of five finalists for the Pro Bono Award; making Caterpillar one of only four, including General Electric, Microsoft and Time Warner, to be nominated in two categories.
The entire ESQ Recruiting team would like to congratulate James Buda for this well-deserved honor.
Take a Tip from Disney: Appearance Counts
How much does your image matter? If you ask Disney, the answer is: a lot!
Visit any Disney property in the world and you will be greeted by cheerful, clean-scrubbed and well-groomed employees. Management doesn't tolerate deviations.
For lawyers, the question is whether it makes sense to take your image this seriously. According to an article by Mark Powers and Shawn McNalis, lawyers should take a page from Walt Disney when it comes to their image.
They suggest that lawyers and their supporting players dress the part to project an image consistent with the brand they are building. Conservative seems to be tantamount to professional.
While there is something to be said about dressing the part – one needs to take into consideration how “professional” dress has evolved over time and across generations? What is appropriate today?
There was a time when it was deemed inappropriate for women to wear pantsuits. In today’s law departments and firms, “Casual Friday” has seen its share of evolution. Are you dressing for the client? A good rule of thumb, according to Mark Powers and Shawn McNalis, is to dress slightly better than your clients.
If that’s the case, you better know your clients well. If you are having a meeting in Silicon Valley, you better ditch the three-piece suit.
At the end of the day, the suit does not make the lawyer, but does it help the lawyer make the right impression? You be the judge.
In-House Lawyers Discuss Pitfalls of Generation Gaps
A new generation gap is emerging, and lawyers are starting to notice it too. Generation Y is a force of as many as 70 million. The first wave is just now embarking on their careers — taking their place in an increasingly multigenerational workplace.
Generation Y is young, smart, brash. They may wear flip-flops to the office or listen to iPods at their desk. They want to work, but they don't want work to be their life. And that may mean conflicts, especially in legal departments where work styles and expectations tend to be more traditional.
What GC’s Want – What Vendors Need to Know
John Remsen’s latest Marketing Tip provides eight reminders of what is important to general counsels, and what all vendors (not only law firms) need to do to meet those needs.1. Hire People, Not Law Firms
2. Be There When I Need You
3. Do What You Say You Are Going to Do
4. Get to Know Me
5. Don’t Surprise Me
6. Make Me Look Good
7. Consider the Economics of the Matter
8. Finally, Be Nice to My Staff
What Vendors need to do:
- GC's hire people they know, like, and trust, not just firms/companies. It’s up to you to go out there, form relationships, and take the time to develop them.
- Clients demand responsiveness, and in this day and electronic, that means availability 24/7.
- Set realistic expectations, always meet your deadlines, and follow through on your commitments.
- Set realistic expectations, and take the time to get to know as much as possible about GC's and their companies.
- Clients hate surprises, so try to eliminate them as much as possible.
- Make GC's look good, and find ways to add value to the relationship.
- Remember that this is a business; you need be sensitive to the economics of a project.
- Common courtesy to all goes a long way; treat everyone as you would like to be treated.
It makes a lot of business development sense to listen to what general counsels have to say. The economic viability of your company may depend on it.
Time to Bring Legal Work Inside?
General counsels are watching their bills from outside counsel more closely than ever. As we had discussed in our State of the Market Report “In-House Legal Hiring in 2008,” an obvious tactic in responding to growing outside counsel fees is to take more work in-house.
That's what Michael C. Ross, an adjunct consultant at Altman Weil, is suggesting in his article titled "Time to Bring Legal Work Inside?" Ross discusses various factors companies must consider when bringing more legal work in-house.
These factors include conducting a thorough analysis of outside billings, selecting practice areas that may be moved in-house, determining the capacity of in-house attorneys to handle the work, calculating the cost of adding in-house counsels, and managing expectations about savings from bringing additional work inside the company. To read the article in its entirety, click here.
How to Manage Your Litigation Costs (Part I)
For most law departments, reducing outside counsel fees boils down to reducing litigation fees. Studies show that litigation fees typically account for around three-quarters of what law departments spend on law firms.According to an article published by Stewart M. Weltman in Corporate Counsel, there is only one sure way to lower litigation costs: to keep it small, lean, and managed proactively.
Beware The Parent Trap
It starts with the best of intentions. A company wants to be family-friendly, a workplace conducive to work-life balance. It allows some employees to work flexible schedules, but does so without first creating a flexible workplace policy or consulting in-house counsel. Decisions on flexibility are left to each manager, leading to differences among managers as to what is permitted and what is not. What can GC's do to protect the company from litigation while providing a parent-friendly environment? Jennifer Blum Feldman, a partner at Wolf, Block, Schorr and Solis-Cohen, suggests "treating similarly situated employees the same regardless of their family responsibilities and never to make an employment decision on the basis of an employee's status as a parent or nonparent." See the entire article for her tips and suggestions.No Jerks Allowed: How and Why GCs Can Stop Angry, Rude and Demeaning Workplace Behavior
General counsels tend to become responsible for their companies’ most crucial, yet most sensitive and volatile assets: their employees. What can GC's do to deal the proverbial ass#@!s and jerks that can have a radioactive effect on the rest of the team? Create a culture and system where “people will treat others as they would like to be treated” suggests attorney Michael P. Maslanka. Easier said than done, especially if the ass#@!s and jerks happen to hold the top positions within a company. Maslanka offers some tips to GC’s trying to curb the loss of productivity generated by these bad apples, such as encouraging more face to face interaction, limiting hierarchy, teaching management better interpersonal skills, and motivating employees by inspiring them.